Included with your website purchase

The Real Estate Digital Presence Workbook.

A hands-on guide that walks you through your online presence as an agent: your website, profiles, content and follow-up — with a full chapter on pairing KW technology with a human touch.

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The statement

Your website comes with the workbook.

Every purchase of the agent website — the Digital Presence Package — includes one PDF copy of The Real Estate Digital Presence Workbook at no extra cost.

The workbook is licensed for the purchasing agent’s own business only. It may not be resold or redistributed. Each copy is stamped with its license holder.

See what’s in the Digital Presence Package ↗

What’s inside

Seven chapters. Real exercises.

01
Your brand foundation
Who you serve, your promise and your voice.
02
Your website & KW One portal
The pages every agent site needs, and how to run client dashboards.
03
Your profiles
Google, brokerage and portal profiles — consistent and complete.
04
Your content engine
Four content pillars and a weekly rhythm you can keep.
05
Your follow-up system
Speed to lead, follow-up plans and past-client care.
06
Your tech stack, with a human touch
Command, Kelle, the KW app and Designs — and the personal touch to add.
07
Your 90-day launch plan
A week-by-week plan with commitments and goals.
Printable worksheets
Checklists, profile trackers, follow-up plans and write-in prompts.

Workbook locked.

The workbook unlocks on this page as soon as your Square payment for the website + workbook is confirmed. After that, you can re-download it from the same browser for one year.

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